Havaianas

Brazil, at your feet.

ClientHavaianas
We did thebranding, exhibition design, packaging design, experiential marketing
SectorFashion
If you cannot go to Brazil, let Brazil come to you.
Starting from this simple concept, Light has developed a special project for one of the most famous brands in the green-gold country.
The idea took shape through the creation of a limited edition, characterized by an extremely innovative packaging and a corner shop designed to make everyone experience the sounds and the authentic atmosphere of Copacabana.